DRHorton Homes

@DRHorton In a recent interest in home building I have been doing research on D.R. Horton homes. D.R. Horton is a large home development company from which I am interested in having them build a new home for myself and family. Their Twitter feed is rather extensive with prime examples of model homes and setups within their homes which expresses their excellence in building. I think this campaign is effective because it interested me as a potential buyer of one of their homes. Seeing the pictures and comments from other people makes me have more confidence in this company as a home builder. The target market for this company is middle aged families looking to upgrade from a starter home or who have competed paying off student loan debt and are ready to invest in a home. I thin this feed is very effective with the finish photographs of their work. I feel as a home buyer they could implement more photographs of the home being built and express more on the quality of the home. Maybe explain where their materials come from and explain what their sustainability and environmentally friendly aspects are while building new homes.

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  1. UnknownMay 14, 2018 at 3:50 PM

    I am not sure I understood the first selection-for assignments. First time Blogging everyone - thank you.

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